Creating effective message templates

Why Use Message Templates?

Message templates help you:

Save time by reusing proven messages

Maintain consistent branding

Personalize messages at scale

A/B test different approaches

Comply with messaging best practices

Template Variables

Use these variables to personalize your messages:

`{first_name}`: Recipient's first name

`{last_name}`: Recipient's last name

`{username}`: Recipient's Telegram username

`{group_name}`: Name of the group they're from

`{date}`: Current date

`{time}`: Current time

Template Best Practices

1. Start with a Personal Greeting

Good: 'Hi {first_name}, I noticed you're interested in crypto trading...'

Bad: 'Hey everyone, check out this amazing opportunity...'

2. Provide Value First

Lead with what you can offer, not what you want to sell.

3. Keep It Concise

Aim for 2-3 short paragraphs. Long messages get ignored.

4. Include a Clear Call-to-Action

Tell recipients exactly what you want them to do next.

5. Add Social Proof

Mention testimonials, user counts, or success stories.

Example Templates

Cold Outreach Template

Hi {first_name}! 👋

I saw you're active in {group_name} and thought you might be interested in [your offer].

[Brief value proposition in 1-2 sentences]

Would you like to learn more? I can send you a quick demo.

Best regards,

[Your Name]

Follow-Up Template

Hey {first_name},

Just following up on my previous message about [topic].

I've helped [number] people in {group_name} achieve [result]. Would love to do the same for you.

Let me know if you're interested!

Event Invitation Template

Hi {first_name}! 🎉

We're hosting a [event type] on [date] and I'd love for you to join us.

What you'll learn:

[Benefit 1]

[Benefit 2]

[Benefit 3]

See you there!

Testing Your Templates

1. **Send to yourself first**: Always test templates before sending to your list

2. **Check variable replacement**: Make sure all variables are replaced correctly

3. **Test on mobile**: Most users read messages on mobile devices

4. **A/B test variations**: Try different subject lines and CTAs

5. **Monitor response rates**: Track which templates perform best